Magic Doctor CEO Lady's Humble Husband (Fade Chen) -
Chapter 1042
Looking at his daughter, who was putting on a serious face, Martin fell silent for a while.
He knew that although his daughter was a little anxious, the underlying meaning in her words was right.
Currently, Old Master Li's health condition was worsening day by day. He could pass away any time soon. Despite being the head of the family, there were still a lot of siblings and elders to face.
There were some things that even he could not control. For example, he was not able to have Sasha rise up to the position of head of the Li family and dominate the family. At least, not yet.
To achieve that, he had to first present Sasha's corresponding achievements and flaunt her skills. Otherwise, Sasha would be unable to convince the crowd to submit with merely Martin's words. There was no way she'd be able to become the head of the Li family.
It was precise because he wanted Sasha to gain some achievements that he provided her with the adequate resources to form a team right after the news of Jade City's medical reforms in the pharmaceutical industry broke out. Sasha wanted to win over this project in one swoop to prove that she was the rightful successor of the family.
Initially, she thought that with the support of the Li family's professional team and abundant funds coupled with the prestige and connections of the Li family, she would be able to achieve outstanding results. Hence, she did not expect Fade to suddenly appear and defeat her in the bid for this project.
If she returned to the family with such failures, she would definitely receive grave criticism. It would only make her road to become the rightful successor of the Li family even more difficult. Because of this, Sasha was fuming when she saw all kinds of news about the Sincere Medicine Center. After all, the better Sincere Medicine Center was, the more proof it was for Sasha's failure.
Sasha looked at her father who was still silent. She tried pleading with him, "Dad, can you tell me what I should do next?"
Martin gave it some thought but still remained silent. Instead, he looked at Sasha and asked, "Tell me, what do you want to do next?"
Sasha frowned. She clenched her fists and gritted her teeth, saying, "I can't just admit defeat like this. I must fight against Sincere Medicine Center and Fade, no matter what."
"How are you going to fight to the end?" Martin followed up.
Sasha was taken aback for a moment. She considered it for a while and finally said, "I will continue to invest more. As for the government's side, I will try to find some connections and strive to win over the collaboration projects. After all, Sincere Medicine Center is only an experimental pharmaceutical unit. It doesn't represent the final results."
Hearing this, Martin shook his head in disappointment, sighing at the same time.
Seeing this, Sasha couldn't help but ask, "Dad, is my idea that bad? Then tell me, what should I do?"
Martin looked at his daughter dotingly and secretly sighed. Although his daughter was not young anymore, she had been busy studying and enjoying herself for the past few years. She did not really get the chance to participate in the family business. Hence, she was still too naive when it came to making decisions regarding businesses.
However, she was his own flesh and blood. He had to help her after all.
He got up and sat next to Sasha, advising her, "Sasha, before deciding what to do next, you must first figure out the current situation."
"The current situation?" Sasha pondered and told him, "The current situation is that Sincere Medicine Center is developing better each day. If I don't stop it and wait till it fully develops and grows, I will stand no chance at all."
Martin then continued, "This is just what it looks like on the surface. For people like us who are involved in business, we have to learn to read between the lines and discern the actual situation."
"Think carefully about the medical reforms. The Chief Executive personally interviewed Fade, subsequently adding in an entry to promote Chinese Medicine in related documents. He also talked about the achievements of the Sincere Medicine Centre on television programs many times. What does this indicate?"
"This..." Sasha vaguely thought of something. Her expression fell.
Martin continued, "This means that the Chief Executive has attached great importance to the Sincere Medicine Center, as well as the promotion of affordable medical care and Chinese medicine. This is the trend set by the Chief Executive, and it cannot be reversed."
Hearing this, Sasha couldn't help but felt anxious. She asked, "If it can't be reversed, then what should I do? Should I just admit defeat like this? How can I raise my head in front of the family in the future?" Martin laughed, "Of course, we must not just concede defeat."
"If I don't admit defeat, what should I do?" Sasha frowned.
Martin enlightened his daughter, "Since the trend cannot be reversed, why do you have to fight against the trend? It's better to change the direction and follow the trend!"
"Oh..." When reminded by her father, Sasha suddenly realized something. She looked at her father and said, "Dad, do you mean that since the Chief Executive wants to promote affordable medical care and Chinese Medicine, we should simply follow suit and provide affordable medical care and Chinese Medicine?"
Seeing that his daughter finally got the hang of it, Martin couldn't help but smile assuringly. He nodded, "Yes, that's the way."
"Just think of the various reasons why Sincere Medicine Center is so popular. First, the price of medicine is cheap, and the second is that it has equally amazing effects. If that's the case, we should also set up a pharmacy, spend some money to hire famous doctors and subsidize the price of the medicine sold."
"Our family has a strong background. Do you think that Fade will be our opponent if we initiated a price war?" Martin asked.
When Sasha heard him, she smiled excitedly and twirled around in joy, "He definitely won't be our opponent! We are invincible here in Jade City."
"Dad, this is a good idea, I will arrange for someone to do it right away. This time, I must succeed and utterly defeat Fade. At the same time, I will prove to the family that I, Sasha, am not someone who can be easily taken lightly," Sasha said in determination.
Martin nodded in satisfaction, "Good. I will ask Secretary Liu to help you with this matter later."
"Thank you, Dad!" Sasha was overjoyed upon hearing this and quickly thanked him. After all, Secretary Liu was Martin's personal secretary. He had been with Martin for many years and had been in charge of countless business deals and projects.
Now that Martin had asked Secretary Liu to help Sasha with this, it was definitely going to guarantee nothing but success.
With this, Sasha, who had been dormant for a
while, began to get busy again.
In the next few days, the Li family opened a new store in Jade City at an incredible speed. The new store wasn't a simple pharmacy like the Sincere Medicine Center. Instead, it was a five-story hospital with an area of several thousand square meters that specialized in Chinese Medicine.
The hospital scouted most of the most well-known Chinese medicine practitioners in Jade City, and even purchased all the best equipment. The Li family advertised their newly opened "The Li's Hospital " in various media outlets regardless of the cost needed.
With the strong advertising done by the Li family coupled with unbelievable subsidies that cost more than they earned, the price for medical treatment at The Li's Hospital eventually turned out to be at least 30% lower than that of the Sincere Medicine Center.
As a result, many patients rushed towards the Li's Hospital.
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